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Apr 27, 2024
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]
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COMM 3233 - Game Day Promotion and Fan Engagement Credits: 3 This course examines the elements associated with the successful planning and execution of sporting events and fan engagement. Topics covered include project management, advertising and promotion, and human resource management. An emphasis will be placed on experiential learning.
Offering: As needed
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